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Aspiration Brand

Redesigning the Aspiration website with a new brand identity to showcase the mission and product.

Role

  • Visual Design
  • Responsive Web Design

Challenge

Rebranding and redesigning Aspiration presence to align more with the mission and products as well as bringing the brand to a more contemporary place and present the climate angle of the Aspiration products.

Solution

A fully redesigned, mobile-first responsive website with a updated branding, and writing to clearly feature product benefits and company mission to fight climate change. Built with a headless CMS for easily maintainable content management.

Aspiration cards
Aspiration Homepage Desktop
Aspiration Spend and Save Desktop
Aspiration Zero Desktop
Aspiration Mobile Lockup